Sharing holiday snaps through Facebook, the social network with over 500 million users worldwide, is not only helping people stay connected in the virtual world, but also influencing people’s travels in the real world, Skyscanner can reveal. More

New survey examines influence of Social Media on U.S. travelers - Social media are the rage among marketers of travel services, providing an easy, interactive platform to reach...
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Sabre Hospitality Solutions’ research for website conversion More

According to travel market research firm PhocusWright, social networking is one of the most powerful forces driving travel planning today. More

The PhoCusWright Consumer Technology Survey gathers information about how U.S. online travelers are using and adopting technology when discussing, shopping for and booking travel. More

Whether we call it a semantic web, or a web of linked data, scientists believe that we are now building a much smarter network. By putting far more of the world's raw data online, and then teaching the web to understand and interrogate it in new ways, they hope to give its users a far more intelligent resource.
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The difference between rich media and standard banner ads can mean a big difference in click-throughs and conversions for advertisers in the travel industry, according to research from Eyeblaster.
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